Getting visitors to your website is not one of the easiest things to do especially if you’ve only just set up your website. The trick here is to find as many ways as possible to get the visitors, that do visit your site, to come back again and again.
Here are 8 ways you can achieve this:
1. Start a blog
Yes, everyone else, including my grandmother, has a blog. You should start one too. A blog is a great way to get your visitors to return to your website. Especially if you frequently update it with entries that are relevant to your visitors’ needs.
And also that occasional odd entry on what’s happening in your personal life. A blog can greatly increase the personal touch of your website. And your visitors are more likely to come back.
2. Start a forum
An active discussion forum may be all that you need to attract repeat visitors to your website. You’ll generally get two types of visitors to your active forum. a) One who seeks help and b) one who provides help. If your forum is active with these two types of visitors, you can almost guarantee repeat (as well as new) visits for many times to come.
3. Provide a free useful tool
Everyone loves free stuff. Try and provide a free online tool, that’s hosted on your website of course. If your tool is very useful to your visitors, they will come again and again to use this tool. Examples of tools include a banner creator, website popularity checker, HTML generator, etc.
4. Free Stuff
Don’t just stop there. People love to get free stuff. List free stuff on your website. It could be software, services, sample products, e-books, etc. The freebies should be related to your website topic. Keep the freebies coming and your visitors will return regularly. You could maybe add a monthly freebie to your site.
5. Encourage feedback
Have a section on your website or open a forum, especially for visitor and subscriber feedback. You could write a small line at the bottom of the articles on your page to invite readers to leave feedback about the article.
Or get your subscribers to leave feedback on your ezine topic for that month. Make sure you reply to their feedback. Not only will this increase repeat visitors to your site, but you’ll also have happy subscribers.
6. Publish an online version of your ezine
Though email ezines are popular and widespread, you should also publish an online version of your ezine on your website. There are bound to be some subscribers who would prefer the online version. This would bring them back to your website.
7. Original Content
This is by far the best way to get your visitors to come back for more. Give your visitors content they can’t read anywhere else. I’m not saying all your content has to be 100% original, but a portion of your website should have original information. People will usually read the information they haven’t read before.
8. Prize Drawings
Hold an ongoing prize drawing on your website. The prizes should be something of interest or value to your subscribers. Most people who enter will continually revisit your website to get the results.
There you go. 8 ways to get your website visitors coming back for more.